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A New Game Project
It’s been a while since I’ve worked on an iOS game. After the disappointing sales from Zombie Tap Out I figured that the game section of the App Store was getting a little to difficult to compete in. I’m finally ready now to get back in the game and start working on something new. The idea for…
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Gamification of Everything
Gamification is the process of adding game mechanics to things that are not games. There are really two motivations for the use of gamification. The first is that people who develop games have learned a lot about what makes a game engaging, fun and addictive and we can take what they’ve learned and apply it…
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ABT: Always Be Testing
Sales teams often have the letters ABC plastered somewhere next to their weekly leader boards and top salesman photo. It stands for Always Be Closing and it’s a motto that keeps sales people laser focused on their goals. Marketing teams should have a similar motto: ABT – Always be testing. Lately I’ve had the opportunity…
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