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A New Game Project
It’s been a while since I’ve worked on an iOS game. ย After theย disappointingย sales from Zombie Tap Out I figured that the game section of the App Store was getting a little to difficult to compete in. I’m finally ready now to get back in the game and start working on something new. ย The idea for…
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Gamification of Everything
Gamification is the process of adding game mechanics to things that are not games. There are really two motivations for the use of gamification. ย The first is that people who develop games have learned a lot about what makes a game engaging, fun and addictive and we can take what they’ve learned and apply it…
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ABT: Always Be Testing
Sales teams often have the letters ABC plastered somewhere next to their weekly leader boards and top salesman photo. It stands for Always Be Closing and it’s a motto that keeps sales people laser focused on their goals. Marketing teams should have a similar motto: ABT – Always be testing. Lately I’ve had the opportunity…
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